stampedevs Purple
Purple is a powerful guest Wi-Fi and location-analytics platform. Stampede captures guests on Wi-Fi too, then acts on them: bookings, loyalty, reviews and marketing, native in one owned platform.
The short version.
- You are a large or multi-site operation wanting deep footfall and indoor-location analytics.
- You run your own business-grade networking and want a software layer over it.
- Wi-Fi analytics and wayfinding are your priority, with marketing handled elsewhere.
- You want Wi-Fi capture and bookings, loyalty, reviews and marketing in one platform.
- You want to own and act on the guest relationship, not just measure footfall.
- You want one flat price per venue.
- You are an independent venue and want it to work on the Wi-Fi you already have.
Measure, or act.
Purple is brilliant at telling you who walked in and where they went. But knowing footfall is not the same as bringing the guest back. Stampede captures the same guest on Wi-Fi, then acts: a booking, a loyalty reward, a review request, a marketing message, all from one owned profile, without stitching together separate tools.
Feature by feature.
What each platform does natively, what it does through an add-on or integration, and what it does not do. Checked July 2026, with sources at the foot of the page.
What you actually pay.
The difference is one flat price per venue against fees that stack per cover, per module and per contact.
One flat price per venue
The whole platform, priced per venue and sized to your estate on one call.
- You get the number in the first conversation, flat per venue
- Bookings, loyalty, reviews and marketing included alongside Wi-Fi capture
- Works on your existing Wi-Fi via the SNAPguard box, no network reconfiguration
- Your guest data is yours to keep and export at any time
Free tier, then quote-based
A free Connect tier, with paid Capture and Engage tiers quoted by sales.
- Free self-service Connect tier; paid tiers are "speak to an expert"
- Runs as software over your own captive-portal-capable access points (hardware-agnostic)
- Marketing and loyalty lean on integrations (e.g. your CRM, Mailchimp, your loyalty tool)
- No native bookings, guest payments or points-and-tiers loyalty
Switching from Purple.
Keep capturing guests on Wi-Fi, and gain everything you would otherwise bolt on: bookings, a real loyalty programme, review management and marketing, in one platform. We set it up on your existing Wi-Fi and switch it on.
- We bring your captured contacts across for you
- Runs on your existing Wi-Fi via the SNAPguard box
- Onboarding is guided and included, not a DIY import
The proof.
Frequently asked questions.
See it on your venue.
Book a live walkthrough and we will show you exactly how Stampede compares to Purple for your setup.
Book a demoPurple details were checked in July 2026 against the sources below. Products change; if anything here is out of date, tell us at hello@stampede.ai and we will correct it. Reported pricing figures are from third parties, as Purple does not publish prices.
- 1.Purple captive portal (guest Wi-Fi capture)www.purple.ai/en-us/captive-portal
- 2.Purple guest Wi-Fi + location analytics (flagship)www.purple.ai/en-gb/guest-wifi
- 3.Purple Engage (automated journeys, feeds your CRM/loyalty)www.purple.ai/en-gb/guest-wifi/engage
- 4.Purple pricing (free tier + quoted paid tiers)www.purple.ai/en-gb/guest-wifi/pricing
- 5.Purple hardware integrations (hardware-agnostic, runs on your APs)www.purple.ai/en-us/hardware-integrations
- 6.BGF ÂŁ10.5m minority investment in Purple (2023)www.bgf.co.uk/posts/news/purple-investment